We help you
provide
a seamless
customer experience and drive revenue.
Our team is a group of experienced and specialized marketing, design and business professionals
who work not just with your marketing department, but also with the sales and support teams.
Our flexible engagement model offers two options.
• We can serve as marketing specialists to fill in the skill gaps for your marketing department.• We can function as your marketing department.
Our Process
Onboarding and Initial Optimization
(Months 1 to 3)
Marketing strategy workshop
We sit down with your sales, marketing and service teams
to make sure that we all understand who your best customers are, what problems they are trying to solve
and their buyer’s journey. We use this information to create
a road map of activities that is designed to support your goals and produce results as quickly as possible.
Website design / build / optimize
The foundation of any good sales and marketing strategy is a high-performing website. We are often brought in for web design, but we also work with existing websites to optimize the user experience, improve SEO ranking, and increase the number of leads.
HubSpot setup and training
We provide one-on-one training for the marketing, sales
and support teams to get the most out of your HubSpot investment.
Continuous Improvement
(Months 2+)
When executing marketing campaigns, we follow an interactive management process that is designed to continuously improve the results of the marketing campaigns. We also work to make sure that leads generated from marketing flow smoothly to sales and then to the support teams.
• Plan: Agree on marketing campaigns and website
design changes needed to deliver results
• Do: Execute marketing campaigns and design changes
• Check: Analyze results
• Adjust: Adjust marketing campaigns and website design to improve results and/or test new ideas
How we work with manufacturing companies
|
Marketing | Sales | Support
Teams
|
||
|
DWW (Marketing) |
Sales | Support |
| Marketing Manager | Sales Manager | Customer Service Manager |
| Marketing Strategist | Sales Team | Customer Service Team |
| Project Manager | ||
| Web Designer/Developer | ||
| Inbound Marketing Specialist | ||
| Email Marketing Specialist | ||
| Content Writer | ||
| SEO Specialist | ||
| Social Media Manager | ||
| HubSpot Administrator | ||
Technology Supported:
- Shopify
- BigCommerce
- HubSpot CMS
- HubSpot Marketing
- HubSpot CRM
Be My
Marketing
Department
Best for companies that:
1) Do not have an in-house marketing team and are looking to accelerate
their growth.
2) Need deep technical expertise that cannot be found by hiring a marketing generalist.
3) Require an agency that can also play the role of Chief Marketing Officer (CMO) and can work with the sales, support and operations management teams to move the company forward.